Contemporary Guarani Shamanisms: “Traditional Medicine” and Discourses of Native Identity in Brazil

The psychoactive substance known as ayahuasca has long been identified with Amazonian shamanism and traditional medicine. Over the last two decades its use has spread outside this region to urban populations in different parts of the world. This paper examines the adoption of the ritual use of the beverage by the Guarani Indians along the southern coast of Brazil. We argue that this process is related to the growing politics of identity of Brazilian indigenous peoples as well as to public policies that promote cultural diversity. In the case analyzed here, the adoption of ayahuasca is articulated with an ongoing cultural revitalization in activities related to shamanism, health and education and with the specific desires and actions of the leading family in one Guarani village